Giuseppe Polimeno
Head of Growth and Innovation, Europe
Italy
Giuseppe Polimeno is Head of Growth and Innovation, Europe at Bully Pulpit International (BPI), leading the firm’s data and growth agenda across European markets. In this role, he focuses on how AI is reshaping the communications landscape, helping to redefine how public affairs and corporate communications programmes are designed and delivered.
Prior to BPI, Giuseppe spent over a decade building global research and analytics capabilities across leading communications and technology-driven organisations. At Ketchum, he served as Executive Vice President, Global Data Innovation, driving significant commercial growth and developing proprietary methodologies for earned media measurement, influencer profiling, and trend analysis.
Earlier in his career, at Pulsar and FACE, he built and led research and analytics functions from the ground up, delivering multi-market programmes for global brands including Spotify, Heineken, Mazda, and Reckitt Benckiser.
He is an active industry contributor on data, measurement, and the future of communications, combining deep technical expertise in AI and data strategy with a proven record of commercial growth and operational scale.