Emma Brickfield
Director
New York City
Emma Brickfield is a Director of Marketing Analytics at BPI, where she leads measurement strategy, data governance, and analytics for high-impact, multi-channel campaigns. Her expertise in analytics and ad tech enables the Marketing Analytics team to translate complex data into strategic actions that drive positive outcomes for corporate reputation, political, and advocacy campaigns.
Prior to joining BPI, Emma served on the Analytics teams at MediaCom and OMD, helping global brands connect their media investment to business results. She got her start in political work volunteering on campaigns for Cory Booker and Josh Gottheimer in New Jersey.
Based in New York City, Emma holds a B.A. in Economics and Political Science from the College of the Holy Cross. She is originally from New Jersey where she returns often to visit her niece and nephews and have a superior bagel.
