Walter Torres
Senior Director
Walter Torres is a Senior Director at Bully Pulpit International (BPI) where he applies his decade of expertise in project management, strategic planning, digital advocacy and grassroots mobilization on behalf of candidates, brands and causes.
Prior to joining BPI, Walter spent years working in the social impact and political progressive space, both in-house and agency, where he led teams and spearheaded advocacy campaigns that were designed to increase awareness, educate stakeholders, mobilize audiences, and empower digital communities to act on issues impacting our society. He worked at Blue State, where his digital expertise and team management were instrumental in winning key legislative fights in the midst of a global pandemic on behalf of a number of progressive health care clients. In the lead up to the 2020 general election, Walter and his team also provided digital strategic counsel for a number of political clients and organizations within the Democratic party.
Before entering the agency environment, Walter spent four years at the Air Line Pilots Association (ALPA), working in strategic communications where he helped manage media relationships with transportation and aviation reporters, spearheaded digital strategy for the association, and helped the government relations team develop a digital footprint for their federal and state advocacy issue campaigns.
Walter’s experience both in-house and in agency helped him develop an intimate understanding of how to effectively translate complex issues and policy into persuasive campaigns tailored to the right targeted audience. His experience has positioned him to become an effective and seasoned storyteller, communicator, and leader who can build a brand and craft engaging strategy to perform across various digital mediums, operating at the intersection of communications and politics.
Walter graduated from American University with a BA in political science and is a graduate of the American University Graduate School of Campaign Management. Walter is a New Yorker at heart, but currently resides in Washington, DC with his wife and his adorable dog Marble. If he’s not playing or watching soccer, cheering on Liverpool, the New York Knicks, or talking politics, then he is actively advocating for safer bike lanes and improving city infrastructure through local community events.